What to Wear for Your Family or Newborn Photography Session

Tips from a Winston-Salem Family & Newborn Photographer

Planning your family or newborn photography session is exciting—but let’s be real, choosing what to wear can feel overwhelming. As a Winston-Salem family and newborn photographer, I get asked this all the time, and I’ve got you covered! With a little guidance, your outfits can beautifully complement the moments we capture and help your images feel timeless and cohesive.

Whether we’re in the studio with your brand-new baby or out in a golden field for a family session, here’s exactly what to wear for a photo session that you’ll love forever.

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1. Start with Neutrals and Soft Tones

Neutrals—think creams (you can mix white and cream!), tans, soft grays, light warm browns, and pastels—photograph beautifully. They allow the emotion and connection to shine through without distraction. For newborns, soft fabrics in white, blush, sage, or oatmeal tones are especially flattering on tiny new skin. I love textures in blankets and clothing pieces!

👉 Check out examples of perfectly styled sessions on my Newborn Gallery and Family Portfolio.

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2. Coordinate, Don’t Match

Gone are the days of everyone in identical white shirts and jeans. Instead, choose a color palette with 2–3 complementary tones. Then have each family member wear outfits within that palette. For example:

• Soft sage, warm tan, and ivory
• Blush, light gray, and soft denim
• Navy, cream, and muted olive

This approach creates a natural, relaxed look in photos.

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3. Focus on Texture Over Patterns

Textures like knits, linen, waffle cotton, and lace photograph beautifully—especially for newborn sessions. Avoid loud logos or busy patterns that distract from your family’s connection.

Pro tip: A cozy knit swaddle or a lace robe for mom can elevate your newborn photos instantly.

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4. Dress for Comfort (Especially New Moms)

Comfort = confidence. Choose outfits that make you feel good in your own skin. For new moms, flowy dresses or tops with subtle structure help you move easily while flattering your postpartum body. For dads, a well-fitted neutral shirt and jeans or khakis go a long way.

Not sure what works? I offer a styling guide and wardrobe consultation with every session. 💛

👉 Learn more about what’s included in your session here.

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5. Don’t Forget the Details

• Bare feet or neutral-toned socks work best for in-home or studio sessions
• Remove watches or tech gadgets that might look distracting
• Simple, natural makeup and clean, trimmed nails help keep the focus on you
• Iron or steam clothing beforehand to avoid wrinkles in photos

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6. Outfit Help Is Included With Every Session

Worried about choosing the right look? You don’t have to do it alone! Every family and newborn session includes a personalized styling guide, plus I’m always happy to give feedback on outfit choices. I even have a small client closet with pieces available for moms and babies.

👉 Let’s start planning your dream session—contact me here to book!

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Final Thoughts

The most important thing is that you feel like you. When you’re comfortable and connected, the camera sees it. These moments are precious—your outfits should support the story, not overpower it.

If you’re looking for a Winston-Salem newborn and family photographer who’ll help you feel at ease from start to finish, I’d love to work with you.

📸 Ready to book your session? Reach out today!